Celebrate World Breastfeeding Week 2025 with CuddleCo and Pippeta! In honour of this year’s theme Invest in breastfeeding, invest in the future, we’re giving one lucky mum-to-be the chance to win the ultimate breastfeeding bundle. Featuring our bestselling Etta Boucle Nursing Chair and Pippeta’s award-winning feeding essentials, it’s the perfect prize for any new mum.

Planning a baby shower or nesting party is a joyous occasion, celebrating the upcoming arrival of your little one. While balloons and banners add festivity, incorporating pieces that transition seamlessly into your nursery ensures both beauty and practicality. Enter CuddleCo's standing animals and storage baskets, the perfect blend of decor and function.

Welcoming a new baby into the world is one of life’s most magical moments, and if your friend has just become a new mum, you’ll want to show her just how much you care. While baby gifts are always appreciated, don’t forget about mum—she deserves a little extra love too!

Random Acts of Kindness Day is the perfect opportunity to spread love, support, and care - especially to new parents who are navigating the joys and challenges of welcoming a little one into their lives. Small, thoughtful gestures can make a world of difference in helping new mums and dads feel appreciated and supported. Here are some simple yet meaningful ways you can show kindness to new parents.

Bring them a home-cooked meal

Between sleepless nights and constant nappy changes, cooking can often fall to the bottom of a new parent's to-do list. A nourishing, homemade meal can be a lifesaver, giving them one less thing to worry about. If you’re unsure about their dietary preferences, consider gifting a meal delivery voucher, like Uber Eats or Deliveroo, so they can choose something they love.

Offer to babysit

Giving new parents a little break (even just for an hour!) - whether it’s for a nap, a shower, or a quick outing - can be incredibly valuable. Even an hour of uninterrupted rest can leave them feeling refreshed and recharged.

Help with chores

Simple household tasks like laundry, washing the dishes, or tidying up can feel overwhelming for new parents. Lending a hand with these small tasks can make a huge difference, allowing them to focus on their baby without worrying about the mess piling up.

Send a thoughtful care package

A care package filled with essentials like snacks, herbal teas, self-care products, and baby wipes can be a lovely way to show you’re thinking of them. Consider adding a positive note to brighten their day even more.

Offer emotional support

Sometimes, all a new parent needs is someone to listen. Sending a quick text to check in, offering words of encouragement, or simply being there for them can be incredibly uplifting. Let them know they’re doing an amazing job!

Organise a coffee date or a phone call

New parents can often feel isolated, especially in the early days. If they’re up for it, invite them for a coffee or set up a phone call to catch up. A little adult conversation can be a great mood booster.

Provide baby supplies

Running out of nappies or wipes is a common occurrence for new parents. A small surprise delivery of essentials can be incredibly helpful and much appreciated.

Respect their space

While offering help is wonderful, it’s also important to respect their need for space and rest. If they’re not up for visitors, a simple message of support or dropping off a small gift at their doorstep can still make a difference.

On this Random Acts of Kindness Day, let’s celebrate the power of small, thoughtful gestures. A little kindness goes a long way, especially for new parents who are adjusting to a beautiful yet challenging chapter of their lives.

And to make Random Acts of Kindness Day extra special, for today only we're offering free delivery on our brand-new SS25 nursery furniture collection!

Valentine’s Day isn’t just for couples - it’s a wonderful opportunity to spend quality time with your little ones and create special memories together! If you’re looking for simple and engaging ways to celebrate with your toddler, we’ve got you covered. Here are 8 fun Valentine’s Day activities that incorporate sensory play, arts and crafts, baking, and other exciting ways to celebrate.

Valentine’s Sensory Bin

Create a Valentine’s themed sensory bin using red, pink, and white rice or dried pasta. Add heart-shaped cookie cutters, scoops, measuring spoons, and small toys for your toddler to explore. Let them scoop, pour, and feel different textures while developing fine motor skills.

Always make sure you supervise your toddler during any sensory activities.

Fingerprint Heart Cards

Help your toddler create Valentine’s Day cards by using their fingerprints to make heart shapes. Let them experiment with different colors and create a heartfelt keepsake for family and friends.

Valentine’s Day Storytime

Snuggle up in the Etta Nursing Chair and read Valentine’s-themed books with your toddler. Some great choices include Love from The Very Hungry Caterpillar by Eric Carle and Guess How Much I Love You by Sam McBratney.

Dance Party with Love Songs

Create a playlist of fun, love-themed songs and have a mini dance party in your living room! Songs like “Love Is an Open Door” from Frozen and “A Whole New World” from Aladdin are great choices.

Heart-Shaped Sugar Cookies

Bake simple sugar cookies and let your toddler help cut them into heart shapes using cookie cutters. Once baked and cooled, decorate with pink and red icing and sprinkles!

DIY Playdough Hearts

Make homemade playdough in Valentine’s colours. Use heart-shaped cookie cutters and rolling pins to let your child create their own Valentine’s-themed playdough designs.

Act of Kindness Together

Teach your toddler the importance of kindness by doing something special for a family member, friend, or neighbour—like delivering a handmade card or a small treat.

Love Bug Craft

Use kitchen roll tubes, googly eyes, pipe cleaners, and paint to create adorable “love bug” crafts. Your toddler will love decorating their bug with hearts and glitter!

These easy and fun Valentine’s Day activities will keep your toddler entertained while creating special moments together. Whether you choose sensory play, crafts, baking, or other fun experiences, your little one will love celebrating the holiday in their own sweet way. Enjoy making memories, and Happy Valentine’s Day!

How to make Baby's first Christmas Extra Special

Your baby's first Christmas is a magical milestone. While your little one may be too young to remember the day, the precious moments you create will become cherished memories and the start of traditions that last for years to come.

Whether you're starting new traditions or adding to existing ones, we’re here to inspire you with ideas to make this Christmas unforgettable for your little one—and just as meaningful for you.

Making memories that last forever:

There are lots of different ways to make lasting memories with your little one over the festive season, and we’re sure you’ll treasure every moment you spend together as a family. Here’s how you can capture these memories to cherish once they’re all grown up:

Personalised Tree Ornaments:

Create salt dough ornaments or frame their tiny handprints for a keepsake you’ll cherish forever. These handmade treasures are a fun way to celebrate this special occasion and will be brought out every December when decorating the Christmas tree.

Click here for more on how to make salt dough ornaments

First Christmas Memory Box:

Gather keepsakes such as their first Christmas Day outfit, festive photos, and other memorabilia. A memory box is a beautiful way to revisit these moments in years to come.

Starting family traditions:

Family traditions bring warmth and meaning to Christmas celebrations, and Baby’s first Christmas is the perfect time to start. 

Visiting Father Christmas:

Although your baby won’t recall going to see Father Christmas for the first time, it’s a magical moment that will become a tradition you stick to each year. Seeing your little one’s face light up as they see Santa and his workshop for the first time is a memory you will cherish.

https://www.pexels.com/photo/man-in-red-santa-claus-costume-standing-beside-toddler-3150031/

Christmas Eve Box:

This timeless tradition is perfect for children of all ages. Fill the box with cosy pyjamas, a soft toy, and festive treats. It's a ritual your baby—and their future family—will look forward to every year.

Matching Christmas Pyjamas:

As Christmas Eve rolls around each year, an easy tradition to keep up with is matching Christmas Pyjamas for the full family. But be sure to buy these in advance, as you may find the size you need has sold out!

The Magic of Baby’s First Christmas

Experiencing Christmas through your baby’s eyes is nothing short of magical. The season is a sensory wonderland for little ones, full of sights, sounds, and textures to explore: 

Twinkling Lights & Decorations:

Babies are captivated by sparkling lights and shiny ornaments. Choose baby-safe decorations they can safely touch and enjoy.

https://www.pexels.com/photo/baby-wearing-a-santa-hat-14910387/

Seasonal Story Time:

Books are a great way to bond with your little one and also helps with their development. Books with bright colours, textures, and sounds can help babies develop their sensory skills and cognitive abilities. There are lots of festive storybooks for you and your baby to enjoy, including Gingerbread Fred and Spot’s First Christmas.

Music & Movement

Share your favourite Christmas songs and have a family dance session. Babies love music, rhythm, and movement.

Gifts for Baby’s First Christmas 

Choosing meaningful gifts for your baby’s first Christmas can make the day even more special. Write a gift wish-list and share it with family and friends to make it easier for them to buy practical gifts that you actually want or need.

Personalised Keepsakes

An embroidered blanket, a photo album or a custom growth chart to capture their milestones!

Interactive toys:

Choose sensory toys such as a nightlight projector and a playmat, soft stacking blocks or musical instruments designed for little hands. Our standing giraffe stuffed animal is not only a delightful addition to the nursery but also a unique gift that will grow with your child. Perfect for imaginative play as they get older.

Gifts that grow with them:

Ride on toys such as the Childhome rocking scooter or elephant are great for coordination and mobility. Or, a personalised toy box to store all their treasures for years to come.

Your baby's first Christmas is about more than the gifts under the tree. It’s an opportunity to create meaningful traditions and special moments that will become part of your family’s celebrations for years to come.

Wishing you a magical first Christmas!

Make sure you visit our Christmas Gifting Collection for ideas and follow us on Instagram to get involved in our 12 days of Christmas Giveaways!

With Black Friday just around the corner, or already here for some parenting brands, including us! First time parents will be on the hunt for the best Black Friday baby deals they can find.

Why Black Friday is Perfect for New Parents

Black Friday is the perfect time to start working your way through the list of things you need to buy before your baby arrives. Including those more expensive items like nursery furniture, a car seat or a stroller.

Plus, you can get your hands on those all-important parenting essentials at a lower price. Feeding essentials like a nursing pillow and a nursing chair will be super useful when your little one arrives and can help make those midnight feeds a lot more comfortable for you both.

When is Black Friday 2024?

Luckily for you, our Black Friday deals have already started, and we have a whole host of amazing savings for you to snap up (if we do say so ourselves). But, if you’re looking to add the official date to your diary, Black Friday 2024 is on Friday 29^th November.

What is Black Friday?

Black Friday originated in the US, taking place the day after Thanksgiving. However, in recent years Black Friday has grown in popularity in the UK, becoming one of the most highly anticipated shopping events of the year.

Its rise in popularity has meant that lots of retailers now choose to have sales and deals throughout the month of November, giving parents-to-be the opportunity to bag the best baby deals of the year in preparation for their new arrival.

CuddleCo Black Friday Baby and Parenting Deals

We have some great savings on nursery furniture, baby essentials and car seats for you to make the most of, including some of our best-selling baby products.

• Up to 50% off Nursery Furniture – create the perfect nursery space with our high-quality nursery furniture without breaking the bank.
• Up to 40% off Etta Nursing Chairs – add comfort to those midnight feeds with stylish and ergonomic seating.
• Over 30% off Nitro Black & Blush Pink Doona+ Car Seat & Stroller – perfect for parents on the go, saving time and space without compromising on safety or comfort.
• Up to 30% off Liki Trikes – Liki is the worlds most compact folding trike, designed to grow with your child through multiple stages.
• Mum and baby essentials for under £50 – Includes must-haves like our Mother&Baby Organic Cotton Feeding and Support Pillows.

Black Friday Nursery Furniture Savings

Whether you’re pregnant with your first baby or are a parent who’s about to transition their little one into their own room, we have a range of nursery furniture sets with up to 50% off in our Black Friday Sale. Meaning you can get their nursery ready just in time for a cosy Christmas or start afresh in the new year.

Here are a few of our favourite 3 piece and 2 piece nursery furniture sets that are currently available in our 2024 Black Friday sale.

Nola Signature

The Nola Signature White & Natural Furniture Set is perfect for parents who are fans of contemporary design. The nursery set features scandi styling influences and a neutral colour palette that’s easy to pair with any interior or nursery theme. Available in both a 2 piece and 3 piece set.

Luna

The Luna Nursery Collection is one of our bestselling furniture ranges and offers you plenty of storage options for your nursery. The 3 piece set includes a cot bed, a roomy double wardrobe, and a dresser changer with 3 spacious drawers, ideal for keeping your baby’s sleepsuits, blankets, and adorable outfits organised. Available in both a 2 piece and 3 piece set.

Ada

The Ada Nursery Range pairs sleek, contemporary lines and a soothing colour palette to create a beautiful furniture set for the nursery. Soft ash tones combined with a white trim bring a sense of calm your little one’s room, making it the perfect space for them to dream and sleep. Available in both a 2 piece and 3 piece set.

Save Big and Get Baby-Ready!

Black Friday is the ultimate opportunity for parents, especially first-timers, to save big on essential baby and nursery items. Whether you're preparing your baby's first room, looking for a car seat or stroller for life on the go, or adding comfort with a nursing chair, our Black Friday deals have you covered.

With discounts of up to 50% on nursery furniture and huge savings on parenting essentials, there’s never been a better time to get everything you need for your little one at an unbeatable price.

Don’t wait too long—these deals won’t last forever! Get ready to tick off your baby checklist, save money, and make the most of this exciting shopping season. Happy Black Friday shopping!

World Book Day is a global celebration of books and reading that takes place every year. It's a day where people all over the world celebrate the joy of reading and promote literacy. It's a great opportunity for parents to introduce their babies to the wonderful world of books and reading.

On World Book Day, many schools and libraries organise special events and activities to encourage children and families to read more. Parents can use this day to gift their babies one of the books mentioned in this blog post and start a tradition of reading together. World Book Day is a great reminder of the importance of reading and how it can shape a child's future.

Books are not just meant for adults, even babies love them too. Reading books to babies is not only a great way to bond with them but also helps in their development. Books with bright colours, textures, and sounds can help babies develop their sensory skills and cognitive abilities.

1. Where’s Spot by Eric Hill

Where's Spot is a classic lift-the-flap book that follows a mother dog, Sally, as she searches for her puppy, Spot. Curious babies love lifting the flaps to see where Spot is hiding. This bestseller is available in a smart cased-board format with sturdy flaps that can withstand heavy-handed babies.

2. The Very Hungry Caterpillar by Eric Carle

The Very Hungry Caterpillar is a classic children's book loved by kids of all ages, including babies. The book follows the journey of a caterpillar as it transforms into a butterfly. The book features die-cut pages that eager little hands can easily turn.

3. That’s not my lion by Fiona Wells

That's not my lion is a touch and feel book that encourages babies to explore different textures. The book has different materials on each page with textured patches to stroke, helping babies develop their sensory skills.

4. Guess How Much I Love You by Sam McBratney

Guess How Much I Love You is a heart-warming book about the love between a parent and child. The book follows Little Nutbrown Hare as he tries to express how much he loves his father. The book has simple text and beautiful illustrations, making it perfect for babies.

5. Baby Touch: Tummy Time by Ladybird

This interactive carousel playbook is the perfect choice for tummy time! Simply fold the book out and tie it together with the ribbon provided. The book will securely sit on the floor as your little one explores the vivid colours and different textures. Ideal for boosting motor skills and sensory development.

6. Peter Rabbit Finger Puppet Book by Beatrix Potter

The Peter Rabbit Finger Puppet Book is a fun book that includes a finger puppet of Peter Rabbit. The book follows the adventures of Peter Rabbit as he explores his garden. Babies will love playing with the finger puppet while parents read the story.

7. Goodnight Moon by Margaret Wise Brown

Goodnight Moon is a classic bedtime story that has been loved by generations of children. The book follows a young rabbit as he says goodnight to everything in his room. The rhythmic words are perfect for winding down after a day of fun and play. This bedtime story is a perfect nursing chair addition.

8. Who? A Celebration of Babies by Robie H. Harris

Who? A Celebration of Babies is filled with bright and brilliant illustrations perfect for little ones. This storybook includes a repetitive verse that is ideal for engaging babies during those precious bonding moments.

9. Ten Little Fingers and Ten Little Toes by Mem Fox

Ten Little Fingers and Ten Little Toes is a sweet book about the diversity of babies around the world. The book has rhyming text and charming illustrations, making it perfect for babies. The book also helps babies develop their counting skills.

10. We’re Going on a Bear Hunt by Michael Rosen

We're Going on A Bear Hunt is a fun book that follows a family as they search for a bear. This family favourite has repetitive text, which babies love. This playful storybook is a must-have addition for your little one’s library.

Why Should I Read to my Baby?

Reading to your little one is not only a great way to bond with them but also plays a crucial role in their development. It helps them develop language skills, cognitive abilities, and emotional intelligence. These ten books are perfect for babies under 12 months old as they have simple text, bright colours, and interactive features that are perfect for little ones.

Parents can read these books to their babies, or they can let their babies explore them on their own. Either way, these books are sure to provide hours of entertainment and foster a love for reading in babies from a young age.

Drum roll, please! We’re so excited to announce that our Autumn/Winter Collection is live. No more sneak peeks or behind-the-scenes. Each nursery set and baby furniture piece we’ve hinted at these past few months is online ready for you to share with your partner, family or expecting friends. Happy shopping!

Meet our 11 New Nursery Furniture Ranges

One of our main goals when designing the products for this launch was to have something for everyone, no matter your style, space or budget. We wanted to create a collection that considered all of the above as well as upcoming nursery trends, quality and functionality.

We understand that all parents want the best for their new arrival and how special shopping for their cot and all other nursery essentials is. We can’t wait to be part of your journey into parenthood!

Nola

Adding a pop of colour to your nursery has never been easier than with the Nola nursery furniture range. Available in sage green, flint blue and blush pink, Nola uses the power of colour to turn even the tiniest of rooms into a truly, modern nursery. This 3 piece set guarantees affordable style for all at £389. Other cheaper nursery bundles are also available.

Aria

The Aria nursery furniture range is hand-made with a natural grass material called rattan making it an ecological and sustainable choice for parents. Native to Indonesia, this strong, sustainable material is harvested seasonally and grows back quickly, meaning it can be harvested again.

Natural materials are an easy way to add warmth and texture to your nursery. Plus, they tie in perfectly with the boho-chic trend.

Isla

Isla combines modern and traditional styles, pairing strong clean lines and soft ash touches to create a nursery range that complements both contemporary and classic nursery decor. This 3 piece furniture set provides spacious storage for your baby’s clothes, toys and daily essentials. The set includes a cot bed that eventually converts to a toddler bed when your child is old enough.

Rafi

Rafi is the perfect room set for the modern nursery. Available in cool white and charcoal black, featuring warm oak tones and subtle linear detail. Rafi is perfectly finished with soft, tactile leather handles and soft close mechanisms.

Ada

The Ada nursery furniture set is a modern classic, incorporating sleek, contemporary lines and soft ash tones. Available in a 3 piece and 2 piece set, Ada would make the perfect addition to your nursery.

Freya

Freya brings a calming influence to the nursery with its cool wooden tones and white-washed finish. Perfect for creating a soothing sleep environment for your little one. Freya’s neutral tones will complement any nursery decor or style.

Enzo

Enzo’s simple design will look the part in any nursery. Its understated style showcases a smooth truffle oak wood finish and cool white tones, featuring black metal handles that provide the perfect contrast.

Lana

Lana promises to complement any nursery interior or decor with its subtle two-tone colourway. This gender-neutral nursery set pairs delicate ash tones and a simple, white, painted finish to create a must-have nursery furniture range.

Your Dream Nursery Awaits

We can’t wait to see you bring your nursery to life with our new baby furniture sets. Head over to our Instagram for styling inspiration, and be sure to tag us in your nursery photos to be in with a chance of featuring on our feed!